Standing out to the crowd when exhibiting is key to attracting new leads to your stand. What better way to do this than with a quality branded banner to catch their eye?
Exhibition printing is a great solution to representing your brand while showcasing what you can offer to your audience. There are many forms of printing available, each for different purposes.
This blog provides information about the different types of printing services that can be offered and why you should consider these when customising your stand.
Flat-Bed Printing
This form of printing specialises in producing larger graphics that can be printed on flat materials. It is an extremely precise and high-quality printing technique with great durability. This is beneficial when considering storage, transport and dismantling your stand, so you can rest assured that your graphics will stay intact.
The high-quality printing gives users the option to display their banners and sign outdoors, semi-permanently, due to the weather-resistant display. However, this is dependent on the base material – with certain materials, like hard PVC, being the most appropriate for outdoor use.
The inks involved in this process are ‘light-curing’, meaning UV light is used to instantly dry the inks applied to the base, encouraging a longer-lasting product.
Roll Material Printing
A process that involves digital printing, roll printing uses roll materials, such as foils, that can be easily joined together. This is another method for larger printing requirements as it is possible to print an image to practically any size that is requested.
The combination of high-quality inks and digital printing technology makes this another method that is suitable for indoors and outdoors. Printing can also be performed single or double-sided, on many desired materials.
Roll material printing does not require any additional protection in sustaining the graphics due to the use of solvent and light-curing UV, which will resist any external factors that could harm the quality.
Latex Printing
This can also be referred to as eco-latex printing and uses water-based inks to create exhibition graphics.
It is in high demand for wallpapers and is also eco-friendly, so you can rest assured that this is a safe and convenient printing method for your stand.
Ready to use straight from the printer, this form of print is odour-free and extremely durable.
For larger stands, latex printing could be the best option for you as the graphics can be stretched to meet your standards and formatted to any size.
Textile Printing
If you’re looking to include fabric banners or flags to your exhibition stand, textile printing could be for you!
Digital sublimation printing is the process that creates printed graphics onto textiles. This is an alternative and a much higher-quality solution to any other fabric printing process as it features no loss of resolution to your images.
The permanence of the printing quality means that fabrics can be ironed and even washed without impacting the graphic quality. Folding or bending the material also has no effect on the quality and it is even resistant to most weather conditions, including sunlight.
When considering an environmentally friendly printing method, subliminal printing is the best option as it avoids the use of plastic boards and banners as a base material and instead sources the same high-quality images on fabrics.
200m2 source a range of alternative printing methods, all providing high-quality graphics and long-lasting results.
If you’d like to find out more you can find our printing page here.
For more information on these services, contact us at 200m2.
