Further emphasising the current growth of the UK exhibition industry, Olympia London has announced that three exhibitions booked at the venue have increased their trade space. Olympia London also reports that trade events across all industries are attracting more exhibitors and visitors year-on-year.
The London Drum Show will now occupy two levels of the venue in The Olympia Conference Centre and Olympia Central Level Two. The Allergy & Free From Show has upgraded twice, starting in the Olympia West then advancing to Olympia National and now heading for the Olympia Grand. Additionally, the organiser of Cloud World has confirmed bookings at Olympia Grand for 2015 and 2016 following successful slots at Olympia National.
Commenting on the announcements, 200m2’s Tim Cronin said “The recent growth in London based trade shows is very encouraging. However, I would urge organisations looking to exhibit to be extremely vigilent where the venues for their preferred shows are extending or changing altogether.
“Most companies will be used to exhibiting in the same stand location at the major trade shows every year. However, when a show grows significantly the footfall to a show can often change dramatically. The main entrance to the show might change due to the new layout and traffic to a specific section of an exhibition hall might be impacted as a result. Careful planning is therefore essential. ”
“With more and more exhibitors vieing for attention, exhibitors need to work harder than ever before to stand out in the crowd. At 200m2, we help companies to do this by tailoring the message for each individual show which we then communicate through large-format printed banners. These banners simple clip into place between our modular exhibition stand frameworks.”
Based in London, 200m2’s solutions combine to create one of the most flexible and scalable exhibition stand systems in the world. Whatever your needs, from exhibition stand hire to an all-inclusive service, 200m2 delivers solutions which mitigate risk and reduce costs.
Call us on 020 333 200 92 to find out more!