The wireless technology company Ruckus has agreed a deal with ExCeL London to provide Wi-Fi connectivity to the venue. The agreement will provide Wi-Fi for up to 14,000 visitors at a time. The solution will cover the exhibition venue’s two halls which cover 100,000 sqm of exhibition stand space.
Roger Hockaday, Director of Marketing, EMEA at Ruckus Wireless said: “Delivering a great user experience in public venues and open spaces like Excel is a technical challenge. The complexity of planning in an environment that changes day-to-day, as exhibition stands are built up, used and torn down could easily overwhelm an ‘off-the-shelf’ network.”
Commenting on the decision, Excel’s Operations Director Brian Cole said: “What’s so impressive about the Ruckus deployment is that it not only provides better coverage than our previous deployments, but it does this with half the number of access points.”
Brian continued “As far back as 2000, Excel recognised that Wi-Fi would be an important part of the visitor experience. With the new extension to the facility complete by 2011, the time came to reassess how best to deliver a great customer wireless experience. It had become clear that Wi-Fi for exhibitors and guests was becoming part of the core facilities critical to the delivery of a successful event, so in 2012 Excel started the planning for a new network.”
If you’re planning to exhibit at London ExCeL and want advice about using wireless connectivity to improve the visitor experience for your customers, we’d love to hear from you. 200m2 is one of the UK’s leading exhibition technology companies.